Tangram—Design and direction.

Xperia

Sony

Visual Branding

Xperia 10 VI “Powerful battery, super lightweight”

Xperia 10 V “Non-stop fun, everywhere you go”

ソニーのスマートフォンXperiaのスタンダードモデル「10」のビジュアルアセットとタグラインを制作しました。幅広いユーザーに向け、気持ちのよいモーショングラフィックを用いて、軽さ、タフさを表現しています。

Supervise

  • Producer

    Masanobu Nagakura

    TANGRAM

  • Art director

    Takumi Abe

  • Director

    Hajime Baba

  • Copywriter (JP)

    Ryoko Tsuchiya

  • Copywriter (US)

    Kai Shimizu

Product Movie

  • Motion designer

    Liki inc

  • CG designer

    Tsukasa Abe

  • Compositor

    Hideki Inoue

  • Sound producer

    Takayuki Kushima

Lifestyke Still

  • Producer

    Eri Deguchi

  • Art director (10Ⅴ)

    Takumi Abe

  • Art director (10Ⅵ)

    Tomomi Tanaka

  • Photographer (10Ⅴ)

    Ikenoya Yuka

  • Photographer (10Ⅵ)

    Cosmo Yamaguchi

  • Stylist

    Momomi Kanda

  • Hair & make-up (10Ⅴ)

    Aya Sumimoto

  • Hair & make-up (10Ⅵ)

    Tezuka Hiromi

Product Still

  • Photographer (10Ⅵ)

    Masaki Ogawa

May, 2024